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Rethink packaging
Oceans of opportunity

Packaging

Create clarity in your packaging approach

The packaging industry is in the flux of mass confusion and complexity. Manufacturers don’t understand which materials to choose. Consumers don’t know what to do with packaging. Waste management varies between municipalities and countries, often the infrastructure for recycling does not exist, while recyclers often pick the purest, highest value recyclables. Plastic packaging tax is imminent in many countries, bringing significant cost implications for non-compliance.

You can’t solve packaging challenges alone – we need a collaborative approach so impacts are successful and sustainable

Find the value in sustainable packaging

7 considerations to successfully deliver on sustainable packaging

1

Take a systems-based approach - understand the ecosystem of packaging and who plays which role. Collaborate and contribute towards systems changes to reduce confusion and impact at scale

2

Innovate across the lifecycle - design packaging and products together, consider new business models, reinvent materials, find suitable technologies, and partner to deliver solutions beyond packaging

3

Look at whole-life impact from viability, materials, waste, customer loyalty to climate and biodiversity. Make sure your changes don’t bring unintended consequences down the line

4

Design sustainability in from the outset - by looking at products and packaging together, you can truly optimise function, consumer experience, costs and the environment

5

Communication - packaging is the perfect vehicle for communication to reduce confusion, influence behaviors and show your credentials in sustainability

6

Go beyond net zero - closed loop is possible today

7

Measurement and conformance - make sure you measure your environmental impacts and understand the financial and practical impacts from global legislation changes to avoid or minimise plastics taxes

You don’t need to compromise to deliver packaging transformation

We can help you rethink packaging

We can help you capture value and opportunity from packaging. Our end-to-end innovation capabilities and unique breadth of expertise in sustainability and the circular economy enable us to deliver results for your business and the planet.

Delivering sustainable products and packaging at scale

Pulpac is a patented solution that uses renewable pulp and cellulose to produce low cost, high performance, fiber-based packaging and single-use products. It offers up to an 80% lower CO2 footprint and is a low-cost alternative to plastics.

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Dunnet Bay Distillers – refill packaging for Rock Rose gin

Dunnet Bay Distillers wanted to reduce its environmental footprint as it grew its business. We helped develop recyclable spirits packaging to replace single use bottles and reduce costs, carbon emissions and waste.

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Developing a seaweed packaging solution to replace plastics

We worked with Notpla, a London-based start-up using a material made from seaweed to develop an alternative to single-use plastic packaging. We worked with the business to design, build and test the machine that makes containers from the seaweed-based material.

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Insights

STRATEGIES FOR PLASTICS

Explore three key strategies to sustainable plastics and packaging and our recommendations for success. Find out how the industry leaders such as Coca-Cola, Morrisons and John Lewis are delivering on sustainable packaging.

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BLOG

Consumers are confused about plastics recycling, and are holding brands responsible

Consumers are increasingly holding brands and retailers responsible for the full breadth of sustainability, from the sourcing of ingredients through to end of life and beyond. The brands that take radical ownership of the entire process and make it easy for consumers to make sustainable choices.

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ARTICLE

Plastics and packaging - how to drive positive change

Plastic has always had an important role in maintaining safety standards in food packaging and medical applications and can reduce carbon emissions as it’s lighter and more durable than glass. However, the use and abuse of single-use plastic has reached a critical point and the world has woken up to its impact.

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BLOG

How to ensure a switch to sustainable materials is sustainable

Recyclable packaging. Compostable plastics. Biopolymers. Many companies are trying to incorporate such innovative sustainable materials into their products. But what are the key factors to consider when switching to sustainable materials?

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ARTICLE

Brands, you need to listen to the Conscious Consumer of the future

Keeping an ear to the ground on what conscious consumers are looking for, and predicting how these desires might grow and adapt, is the key to building a future-proof business.

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PRESS RELEASE

PA Consulting, PulPac and Seismic Solutions join forces to replace single-use plastics

The new collaboration will encourage brands and manufactures to replace single-use plastics with sustainable, affordable, dry molded fiber products. The technology has been scaled to market readiness, and a selection of global brand and manufacturing leaders are already implementing it

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ALL INSIGHTS

More sustainability articles and insights

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Get in touch

Let’s discuss your sustainability challenges and get you moving forward. Use the form below to get in touch, or connect with us on LinkedIn.

We look forward to hearing from you!

Tony Perrotta

Sustainability expert

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Sanjay Patel

Sustainable packaging expert

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Chris Sherwin

Circular design expert

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Explore the areas with the biggest impact commercially and environmentally:

Sustainability

Businesses have the power and opportunity to transform for commercial and environmental success.

Water

Don’t treat water as a consequence. Understand your ecosystem and footprint to uncover the hidden value.

Carbon

Carbon equals revenue, not cost embrace innovation, technologies and new business models to generate revenue.

Waste

Understand waste, design with waste in mind, adopt novel processes and technologies and collaborate across sectors to spot the business opportunities from waste.

Products

Businesses that design sustainability into their product lines are seeing increased revenues and greater consumer loyalty.

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