Insights/Case studies/Newsroom/CareersCareersCareersPartnersConsultantsTechnology innovationCorporateEarly careersSearch Jobs/About us/Contact us Global locations

  • Phone
  • Contact us
  • Locations
  • Search
  • Menu


  • Add this article to your LinkedIn page
  • Add this article to your Twitter feed
  • Email this article
View or print a PDF of this page
Close this video

PA’s sponsorship of RS Feva UK National and World Championships

Developing tomorrow’s Olympic sailors

PA and RS Feva competition logo

PA began sponsoring the RS Feva UK Nationals and World Championships in 2015, with its goal of helping the next generation of sailors reach their full potential. Our support of RS Feva allows us to recognise the importance of sport and competition in the development of our leaders of the future.

The RS Feva leads the world’s development of junior double-handed sailing and the events are the training ground for the high-performance boats of Olympic sailing. More than 360 young sailors from over 20 countries will participate in the RS Feva World Championships, with over 250 sailors participating in the UK Nationals. 

Our work with RS Feva

We are proud to support many non-profit organisations worldwide and focus our work on ‘making the difference for young people’ – providing the skills, confidence and opportunities they need to fulfil their ambitions and create a brighter tomorrow.

Read more about how we are making the difference for young people worldwide

“Our sponsorship of the RS Feva UK Nationals and World Championships recognises the importance of sport and competition in the development of our leaders of the future. We are excited to be sponsoring this competition and wish all entrants good luck in their preparation.”

Alan Middleton, PA Consulting Group’s Chief Executive Officer

PA's 2017 sponsorship plans

We are very excited to be sponsoring RS Feva again in 2017. We are currently working to launch the next spinnaker competition - watch this space for more details! At the RS Feva Spring Championships in March, PA's Adam Freeman-Pask, a former Team GB Olympic rower, will give a motivating after-dinner speech on "Inspiring to Improve". We will also be present at both the UK National and World Championships, handing out fun giveaways and exciting prizes, ready to cheer on the young sailors!

RS Feva Visit to LR BAR

PA'S 2016 sponsorship round-up

Spinnaker Competition

In April, we launched the RS Feva Spinnaker competition, where two lucky winners won a brand new spinnaker to use at the upcoming championships. The question, based on combining the skills of the team and the role technology plays for Land Rover BAR, allowed their answers to show off their technical expertise and professional experience which was then fiercely judged. The two winners were awarded with their sails, ready to be rigged and used at the all-important Nationals. Both of the winners were ecstatic with their prizes, with one commenting, “Seriously? Me?? Wow that's amaaaaaaazing! Thank you, thank you, thank you!!”

UK National Championships

The RS Feva UK National Championship took place from 28-31 May at Weymouth and Portland National Sailing Academy – the host venue of the London 2012 Olympic and Paralympic sailing events. The competitors arrived on the sunny shores of Weymouth with a flurry of activity to get all boats prepared. The PA logo lined the promenade with a-wash of feather flags, partnered with some funky blue PA sunglasses ready for a fantastic days sailing to begin.

On 29 May, PA’s Adam Freeman-Pask, a former Team GB Olympic rower, delivered his workshop on ‘Doing what others can’t – how to create the winning edge’ aimed at sharing his experiences and techniques of being an Olympic athlete, inspiring the young sailors to realise their full potential. PA were delighted to handout Land Rover BAR caps to the runner-up’s and also a very special prize was awarded to the overall champion – a private tour of the Land Rover BAR base for themselves and three friends!

World Championships

Next to look forward to was the World Championship held at The Real Club de Maritimo in Santander from 25-29 July. After a difficult week racing with changing wind directions and new tidal conditions, a winner was crowned by our Head of Spain & Latin America, Luis Ramos. Luis spoke to the huge crowd onbehalf of PA, mentioning our ongoing support for RS Feva and our technological and innovative work we do in partnership with Land Rover BAR.

Land Rover BAR Visit Day

On 12 August, the two winners of the UK Nationals and three of their friends arrived at the Land Rover BAR base eagerly awaiting to go inside and see, up-close the infamous Land Rover BAR boat – the winner of the Americas Cup Series in Portsmouth. The day began with a tour of the brand new Tech Deck which was opened by the Duchess of Cambridge in May. The Tech Deck offers a unique and interactive experience, enabling the sailors to get close to the boats, people, and technologies in development that will allow the team to fly faster and sail smarter.

The sailors spent their day learning about the science and technology that play a vital role in the development of the boat. They were able to experience steering the boat and adjusting the hydrofoils to get the fastest speed by using the Oculus Goggles which creates a virtual reality experience around two different courses. They met some of the Land Rover BAR team including Leigh McMillan, the back-up helmsman, who talked to them about their sailing experiences and winning the America’s Cup World Series Portsmouth title in-front of the huge home crowd.


RS Feva 2016 UK Nationals
PA's technology and innovation heritage

Our work in technology and innovation represents a unique combination of industry expertise and exceptional engineering capability. At our dedicated Technology Centre in Cambridge, UK, we create lasting impact for clients through consumer-led innovation, cost optimisation and business model implementation. For much of our 70-year history, we have been responsible for the development of  many ground-breaking products, the influence of which are still felt today – from award-winning micrometers to the original brushless servomotor, from 4G wireless test equipment to the world's first pre-filled disposable auto-injector.

Read more about our work in technology and innovation heritage

Land Rover BAR

Ben Ainslie and Phil White

PA has joined Land Rover BAR in their challenge to win the America’s Cup in 2017, through which we are donating our world-class technical expertise to strengthen Land Rover BAR’s bid to bring the America’s Cup home to Britain.

Land Rover BAR has core technical, design and engineering knowledge – but the broad sweep of modern scientific and technological advancement means there will always be opportunities from other industries. Together, PA and BAR have launched the Technical Innovation Group (TIG) to bring together the best of British industry to contribute to this unique technical and sporting challenge.

To find out more about our Land Rover BAR partnership, click here

Contact us

To find out more about our capabilities in innovation and technology management, please contact us.

Phil White

Phil White
PA technology expert




What are your thoughts?

  • Follow us on Twitter @PA_Consulting for our latest updates

Please fill out the form below to enter the competition. Responses to the question should not exceed 200 words and must be submitted by 9pm on Monday 11th April.

» Indicates required fields

Complete entry form below

In their effort to win the America's Cup, Land Rover BAR has to combine skills in design, technology, innovation and sporting excellence. From the options below, which do you think is the most important to the team and why? 

(1) Aerodynamics (wing, platform aero)

(2) Hydrodynamics (Hydrofoil and rudders)

(3) Systems and sensors (power generation, data gathering)

(4) Sailing skills and Human Machine interface (Sailor technique, teamwork, communication, controls and information display)  

As all entrants are under 18 years of age, we require a parent or guardian to provide contact details:

Please note: The Parent/Guardian Address is where the spinnaker is sent unless another address is provided.  

Please confirm you have read the competition terms and conditions »

By submitting this form you are agreeing to be bound by our legal terms and conditions and our privacy policy.

IFPP chevron

By using this website, you accept the use of cookies. For more information on how to manage cookies, please read our privacy policy.