A Decisive Decade

Ten questions to shape the next ten years

The UK is at a critical juncture. There’s pressure to do more with less, increase productivity, and achieve place-based growth – all to deliver better outcomes for people and planet.

As the nation approaches a general election, the time is right for public and private sector leaders to ready themselves for these challenges, and to set the direction to solve whole-society dilemmas.

It’s a time for impetus, ideas, and human ingenuity. A decisive decade for leaders to make services better for the people whose lives they touch.

Our new series sets out and explores ten questions that will define and shape the next ten years. And in doing so, we explore the challenges, the opportunities, and the path to a more positive human future.


The surest solution to any systemic issue is innovation. Yet innovation alone isn’t enough. The UK needs to ensure its groundbreaking innovations diffuse through the economy – creating jobs, profits, and investment, as well as wider societal impact.

Laycha Hugoosgift and Shaun Delaney explore how a decade of innovation diffusion can help deliver growth, improve services, and enrich lives.

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