Insight

Conscientious design

By Joy Young

Climate change seems to be on everyone's mind and people are increasingly more conscious about what they are buying and where it’s from. Lately we’ve been seeing more and more companies that are making effort to solve waste issues.


Some worthy mentions:

Adidas Futurecraft Loop trainer

In 2019, adidas launched Futurecraft Loop, a 100% recyclable performance running shoe that can be returned to adidas, broken down and reused to create new running shoes.

Igloo Recool compostable cooler

Igloo also released its compostable cooler - Recool, the world's first biodegradable cooler. It's made out of organic moulded pulp and holds ice for up to 12 hours. The best part? It’s reusable - just empty after use and air-dry.

Other brands we like are:

Cink dinnerware

Cink is a children's dinnerware company from Sweden. Its product is made from recycled bamboo blended with GMO-free corn starch and 100% food-grade melamine binder. The product line is environmentally friendly, as well as beautifully made and designed.

Evoware seaweed-based packaging

Evoware is an Indonesia startup company, creating seaweed-based packaging to replace plastic. The great thing with seaweed-based packaging is it doesn’t require large investment in land, fertilisers and chemicals like other bioplastic – corn, sugarcane, vegetable oil and starch. Seaweed is cheap, can grow off shore and of course -edible.

Qwstion banana fibre bags

Qwstion is a soft goods company base in Zurich that makes bags out of banana fibre. 

Keep watch, as we continue to look forward to the future!

About the authors

Joy Young PA industrial design expert

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