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Worldpay: Driving sales through an integrated digital platform

Worldpay's payment systems power billions of transactions worldwide every year. Businesses of all types and sizes choose to use Worldpay’s card processing systems because they make taking payments simple – whether the customer is purchasing in store, online or by phone.

As part of a global brand transformation programme, Worldpay wanted to develop a single digital platform to showcase their products and services to a range of B2B clients – from small firms to large global corporate customers.

We worked with Worldpay to define their digital strategy and lead the first implementation of a new digital platform. This involved coordinating a number of third-party suppliers who were providing an array of services including creative and user experience design, content publishing and site hosting. In addition, our team helped Worldpay define the capabilities and organisational design required to support the platform as it moved into being a ‘business as usual’ activity.

As well as directing businesses to the right Worldpay products and services, the smartphone and tablet-friendly platform has made it easier for the company’s sales team to manage existing customers and new leads. This is helping to drive sales across Worldpay’s target audiences.

Find out more about our work in Financial Services.

Contact the financial services team

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