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Explore our work: what we do, how we do it, and the value we create for our clients.
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In the media

How cutting-edge start-ups go from lab to market

Discover our approach to taking breakthrough ideas from lab to the market.
The Times
16 September 2025
Female shop owner helping mother and son with home fragrances in shop
Insight

PFAS: Accelerating a decisive, responsible transition to sustainable alternatives

Taking advantage of alternatives to harmful PFAS chemicals takes collective action, standards, and circularity.
Female shop owner helping mother and son with home fragrances in shop
Brand Impact Index
Insight

Winning with AI: Innovate intelligently, think long

Explore how shapers use AI to learn faster, adapt smarter, and lead with intention.
Brand Impact Index
JYSK
Client Story

JYSK

Navigating complexity to achieve growth and omni-channel success
JYSK
Young woman with headphones and credit card online shopping at laptop on living room sofa
In the media

Is it better to be a ‘shaper’ or a ‘staller’?

With sustainability standard, how do brands stay relevant? Transparency and action.
HBW Insight
07 September 2025
Young woman with headphones and credit card online shopping at laptop on living room sofa
Vinnergi
Client Story

Vinnergi

Accelerating the transition to a sustainable and connected future with an ambitious blueprint for growth
Vinnergi
Smiling young Asian woman checking electronic banking on her smartphone as she received delivered packages from online purchases at home
In the media

How to ‘vibe’ with consumers

Consumers seek authentic brand connections. Learn how wellness brands can build lasting relationships.
HBW Insight
26 August 2025
Smiling young Asian woman checking electronic banking on her smartphone as she received delivered packages from online purchases at home
Refrigerated packaged foods
In the media

The PPWR countdown is on. Are you ready?

Prepare for PPWR with strategies to reduce packaging waste, EPR fees, and ensure compliance.
Packaging Europe
19 August 2025
Refrigerated packaged foods
Woman on sofa with mobile phone and credit card
In the media

How retailers should prep for GEO and AI search

Retailers must act now to stay ahead in GEO AI search.
Retail Rewired
18 August 2025
Woman on sofa with mobile phone and credit card
Brand Impact Index
Insight

The new rules of retail: Shape a better future. Win real growth.

The growth strategy retail is overlooking? See how leading retailers are scaling trust by meeting real human needs.
Brand Impact Index