Client Story

Shinola Runwell Turntable

Creating a luxury turntable fit for the vinyl renaissance

The Runwell Turntable is Shinola’s first product in the audio category. Shinola collaborated with us and VPI to create a luxury turntable fit for the vinyl renaissance.

Designed to be a statement furniture piece in the home, considered material selections like machined aluminum, white oak, and natural leather give the turntable a polished, classic American aesthetic. The materials bring warmth to an audiophile category typically saturated with overly technical and cold products.

Even at the hi-fi level, materials in this category are used for their sonic qualities without attention to their aesthetic attributes. We blended the sonic and the aesthetic to create The Runwell Turntable.

Shinola Runwell Turntable design process
Shinola Runwell Turntable design process
Shinola Runwell Turntable design process
Shinola Runwell Turntable design process
Shinola Runwell Turntable
Shinola Runwell Turntable
Shinola Runwell Turntable detail
Shinola Runwell Turntable detail
Shinola Runwell Turntable

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