PA Consulting welcomes Andre Yousefi as a Partner in the Consumer and Manufacturing practice

Andre is a product development expert and has worked across the consumer goods and technology industries on projects for the home, health, wellness, beauty tech, technology accessories, wearables, and fashion technology. He has expertise in every stage of the development process from designing experimental prototypes to delivering manufactured products. He has led complex system design projects with distributed teams and networks of partners, from creative concept to product certification and post sales support. He joins PA from PCH International where he was Vice President of Design Partnerships. Previously, he was the co-founder of Lime Lab before it was acquired by PCH in 2012.

Successful consumer, retail, and manufacturing companies innovate constantly to build a more sustainable future by creating new revenue streams, transforming operations, and building competitive advantage. PA’s diverse teams of strategists, designers, scientists, technologists, and engineers help at every step of the journey, solving complex design problems with elegant, functional solutions. PA recently worked with Guide Beauty to co-create and launch a suite of innovative makeup applicators that make it easier for anyone to apply makeup regardless of their physical condition. PA partnered with US start-up Bearpac Medical to enhance the product, service and training design for a medical device to improve patient comfort and control in end-of-life healthcare.

John Cala, Head of Americas at PA Consulting, said: “We are excited to welcome Andre to the team. His experience in industrial design and engineering will help our clients through every stage of the product development process, and will strengthen our Consumer and Manufacturing business in the US.”

Andre Yousefi, Design and Manufacturing Expert at PA Consulting, said: “I’m delighted to join PA and look forward to doing my best work with the team and our globally recognized clients. I’m passionate about building new products and services for companies that care deeply about design, the customers’ needs, and their brand. PA’s commitment to bringing ingenuity to life resonates strongly with me, and PA’s growth ambition, coupled with the ability to innovate within the consumer goods sector, and their deep end-to-end platform expertise makes this an exciting opportunity.”