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Ovo/SSE and the dawn of a new era

Read the full article on Utility Week

PA Consulting’s Ted Hopcroft, energy expert, is quoted in an article in Utility Week on the recent news of a potential deal between Ovo Energy and SSE’s retail arm. Ted comments on the opportunities and potential challenges of such a move. 

One area the article looks at is the potential issue of taking on too many customers too quickly as Ovo would have a big task of transferring millions should it acquire SSE’s retail arm.

Ted believes that are questions to be answered over how a larger customer base could affect Ovo’s “agile approach”.

He says: “The fascinating question in the evolution of the market will be whether Ovo can continue its highly innovative and agile approach with a much larger and more conservative customer base.

Ted goes onto say: “Can it continue its bold push into smarter energy, or will it struggle, as many of the big six have done, and begin to resemble just another big six provider?”

Contact the energy and utilities team


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