Skip to content

Share

  • Add this article to your LinkedIn page
  • Add this article to your Twitter feed
  • Add this article to your Facebook page
  • Email this article
  • View or print a PDF of this page
  • Share further
  • Add this article to your Pinterest board
  • Add this article to your Google page
  • Share this article on Reddit
  • Share this article on StumbleUpon
  • Bookmark this page
PA IN THE MEDIA

Mobile apps making real difference in many sectors

Stephen Pritchard
Financial Times
15 February 2010

The market for mobile applications is growing at a frenetic rate. This article in the Financial Times Digital Business special report looks at how business software vendors are starting to wake up to the possibilities.

JCDecaux, the outdoor advertising company, is profiled in the article.  JCDecaux worked with PA Consulting Group and Vodafone on a project to develop a field based app for staff and subcontractors installing billboards and posters.

The article says: "The project, developed with PA Consulting and Vodafone, involved fine-tuning settings on the handsets, in particular to boost performance of the onboard camera in poor lighting, so crews do not need conventional cameras and do not have to load images to a PC before sending them to clients."

Contact the telecommunications team

By using this website, you accept the use of cookies. For more information on how to manage cookies, please read our privacy policy. 

×