Skip to content

Share

  • Add this article to your LinkedIn page
  • Add this article to your Twitter feed
  • Add this article to your Facebook page
  • Email this article
  • View or print a PDF of this page
  • Share further
  • Add this article to your Pinterest board
  • Add this article to your Google page
  • Share this article on Reddit
  • Share this article on StumbleUpon
  • Bookmark this page
PA IN THE MEDIA

Should companies take chances in a COVID-19 time?

Jon Plate, Consumer and Manufacturing expert, is quoted in an article about a Danish company, Frameo, which has turned a bad COVID-19 situation into a successful outcome. He offers expert advice to others who want to do the same.

Jon Plate explains what other companies can learn from Frameo:

"They kept focusing on the essentials, namely their sales figures, instead of panicking. They've kept calm, and that's both brave and right."

And it's not just software companies like Frameo that can apply the approach of not laying people off and continuing operations and development, according to Jon Plate.

The most important thing to look at is: Is there any indication that your future sales - on the other side of the corona crisis - will be significantly impaired? If not, believe in your business and keep going.

"Have ice water in your veins if there is nothing to suggest that your market will change in the future. It is not certain that you will have to hire new people, it depends on the state of your finances. But there are many companies that can easily allow themselves to take a far-sighted view, " Jon Plate said.

Alternatively, you can consider whether there should be a temporary pay cut to keep your employees and be ready for when the crisis subsides.

“At PA Consulting all employees had a salary cut of 10 percent, and the management team had a cut of 20 percent while the corona crisis was at its peak. That was a good way to keep a lot of employees on board - and the money was paid back during the autumn.”

He emphasizes that everything depends on whether the impact of the crisis on your company is temporary or whether it can be expected to leave a permanent impression on the market, as may be the case in the experience economy and the travel industry.

"The key question to ask: is this temporary or permanent?" Jon Plate said.

Read the full Børsen article in Danish, here.

PA Consulting in Denmark

Andreas Møller

Andreas Møller

Frank Madsen

Frank Madsen

PA Transformation and Financial service expert

Henrik Ringgaard Pedersen

Henrik Ringgaard Pedersen

Sourcing and IT transformation and financial service expert

Jon Plate

Jon Plate

Innovation and sustainability expert

Martin Tillisch

Martin Tillisch

Strategy, execution and financial sector expert

Mikkel Pødenphant

Mikkel Pødenphant

Government and public sector expert

Mitzi Geisler

Mitzi Geisler

Agile and IT transformation and life science expert

Richard Grint

Richard Grint

Financial crime expert

Ronnie Eriksson

Ronnie Eriksson

Government and public sector expert

Susanne Gildberg

Susanne Gildberg

Financial services and risk management and compliance expert

Søren Knudsen

Søren Knudsen

IT transformation, digital and life sciences expert

Søren Lehn

Søren Lehn

Government and public sector expert

Tina Hjort Ejlertsen

Tina Hjort Ejlertsen

Nordic lead on Agile transformation

Tommy Wiborg

Tommy Wiborg

Public sector and transportation expert

Troels Gregersen

Troels Gregersen

Business design and public sector expert

×

By using this website, you accept the use of cookies. For more information on how to manage cookies, please read our privacy policy.