Building an ROI-based GIS strategic plan and roadmap

A white paper publication

As organisations seek new ways to reduce cost, improve their customers’ experience and deliver growth in these challenging times, the ability to evaluate the return on investment (ROI) is fundamental to secure funding for a prospective initiative. This, coupled with a clear business case is also essential for managing the delivery of benefits and their alignment to the overall strategic goals of the organisation. GIS projects are no different.

While determining the value of a GIS-enabled program presents a number of challenges, a defined step-by-step approach allows a GIS advocate to demonstrate the potential ROI and ensure that the activities planned around the GIS Program are focused on delivering the intended benefits throughout its life cycle.

This paper describes important concepts and considerations when building GIS strategy and roadmap. To receive a copy of this publication please contact us.