• Phone
  • Contact us
  • Locations
  • Search
  • Menu


  • Add this article to your LinkedIn page
  • Add this article to your Twitter feed
  • Add this article to your Pinterest board
  • Email this article
  • View or print a PDF of this page
  • Share further
  • Add this article to your Facebook page
  • Add this article to your Google page
  • Share this article on Reddit
  • Share this article on StumbleUpon
  • Bookmark this page
Close this video

Storebrand Group: Finding the right partner to help improve customer experience

The Storebrand Group, one of the top three life and pension companies in the Nordic region, was facing a clear challenge from increasing competition and growing pressure on costs. Over time, they’d developed a comprehensive nearshore shared service centre but decided the time was right to find a strategic partner to develop the centre further. They wanted to make their operations more efficient, as well as improve customer experience and drive the digital transformation that is central to their growth strategy.

They asked us to support them in finding a suitable partner to take on the services. We helped them manage the entire transaction from the outset through to assessing vendors and closing the final deal. We secured initial interest from potential partners and supported Storebrand with the detailed due diligence process and negotiations with the shortlisted companies.

They appointed Cognizant, a leading provider of outsourced services. We then acted as commercial advisor during the process of divesting Storebrand’s shared service centre and negotiating the partnership agreement.

By applying our detailed knowledge of sourcing and mergers and acquisitions, we were able to help Storebrand manage the process effectively and find the partner that could make their strategy a success. 

Cognizant took ownership of the centre in early 2016 and is already cutting operating costs, helping Storebrand improve their processes and provide better service to their customers. This will help the business grow in a demanding market, by enabling Storebrand to provide more tailored and personalised products in a cost-effective way.

“We’re very happy with the way the strategic partnership is working. We were really impressed with PA’s thorough approach and their expertise in this area. Their support was invaluable.”

Find out more about our work in Financial Services.

Contact the financial services team

By using this website, you accept the use of cookies. For more information on how to manage cookies, please read our privacy policy.