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Supporting innovation in mobile health – GSMA

The major challenges for healthcare globally are well understood - but solutions to these problems are not.  Ageing populations, a rise in the prevalence of Long Term Conditions, the spiralling costs of delivering healthcare, and a growing expectation on the part of patients to receive personalised, informed healthcare all place pressure on healthcare systems that struggle to cope.

The GSMA is the global body for the mobile industry and serves more than 800 of the world’s mobile operators, with a mandate to drive growth.  A substantial initiative for the GSMA is to encourage the use of mobile technologies in the delivery of healthcare across the world – so-called ‘mHealth’.  As an industry body with such a broad range of concerns, the GSMA will call upon the expertise of others to bolster their own.

PA Consulting Group was asked to support the GSMA by taking an early role in highlighting the major challenges in Policy and Regulation that stand as hurdles to the successful adoption of  mHealth.  The work covered both developed world and emerging economies. We delivered a detailed report, supported a number of panels and workshops culminating most recently in a one-day seminar at the Mobile World Congress event held in Barcelona, Spain.

To complete this work we drew upon skills across the full breadth of the business - from policy and regulation, to the technologies and delivery mechanisms of healthcare.

“PA’s depth of understanding of the values, pressures and direction of travel for healthcare has helped to set our own direction in driving the adoption of mobile technologies in this important area”  Jeanine Vos, Executive Director Mobile Health, GSMA.

For a copy of the mHealth report, please click here.

To discuss innovation in mobile health, please contact us now.

Catharine Berwick
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Chris Steel
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