• Phone
  • Contact us
  • Locations
  • Search
  • Menu

share

  • Add this article to your LinkedIn page
  • Add this article to your Twitter feed
  • Email this article
View or print a PDF of this page
.

“There is so much more data, so the challenge is to identify what is relevant. There’s almost a danger of collecting data for the sake of it.”

 

peter bull, pa retail expert

Mining for riches among the debris of falling sales

Stephen Pritchard

The Times

2 May 2013


PA’s Peter Bull, retail expert, is quoted in a special report on the future of retail, in The Times. The article looks at big data and how it can help retailers in difficult times.

Peter comments on data that is captured by retailers: “There is so much more data, so the challenge is to identify what is relevant. There’s almost a danger of collecting data for the sake of it.”



To find out how PA can help your organisation make use of its data, click here or contact us now. 

   
Corporate headquarters
123 Buckingham Palace Road
London SW1W 9SR London SW1W 9SR
United Kingdom
Tel: +44 20 7333 5865 Tel: +44 20 7333 5865
contact us now

NEWS UPDATES

Sign-up to receive company updates and press releases by email or newsfeed:

SIGN-UP

 

By using this website, you accept the use of cookies. For more information on how to manage cookies, please read our privacy policy.

×