matthew gwyther | management today | 30 march 2016
PA Consulting Group is featured in the editor’s blog in the April edition of Management Today.
In the blog, editor Matthew Gwyther remarks: “And it is PE in the form of Carlyle that has snapped up one of the UK's gems, PA Consulting. PA started out way back in 1943 when it taught housewives how to assemble the tail gun sections of Avro Lancaster bombers.
“PA doesn't just tell businesses how to run themselves à la McKinsey but comes up with great, innovative product ideas. I'll be first in the queue for a pair of its 3D printed glasses when they finally hit the market. I haven't changed mine for five years because my experience with Specsavers and their relentless upselling left me so cross. PA wants to shake up the whole specs game end-to-end. I'm right behind them.
“PA's boss, Alan Middleton, came up with one of the more excellent uses of the English language I've heard recently when he told me, 'The thing about FMCG companies these days is that they've kaizened themselves up the wazoo.'
"He meant that it's all very well making small incremental changes to attempt to help profitability but there's no replacing a great new idea, a game-changing leap forward that amazes and delights customers. Cadbury which has had its good name sullied under the ownership of the third-rate Kraft organisation is a good example of this. Chiselling away at the size of a bar of Dairy Milk while charging the same price does not require any imaginative genius whatsoever.”
You can read the blog in full here.