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"The lessons from this survey are clear – you need to have a well-defined view of where you want to get to before embarking on change".

 Conrad Thompson, PA business design expert

200 Senior Business Executives on Large-scale Transformation

Conrad Thompson

Entrepreneur Handbook

30 May 2013


PA Consulting Group's survey on business design has been profiled on Entrepreneur Handbook. The article looks in detail at the survey and discusses how businesses can change in a confusing world. According to the survey results, almost half of businesses are implementing solutions that fail to meet the need regardless of time and money spent.

The global survey of 200 senior executives found that 46 per cent of organisations are disappointed by their attempts to change – regardless of time and money spent. Given the time and resources invested in change activity, these results are alarming. Change that fails to deliver is not just a matter of wasted investment, it also leaves the organisation no closer to addressing the challenges that first triggered the need for a change.

The article also looks at one organisation PA worked for which reduced the time it took to develop and deliver new business applications by 20 per cent by creating a new commissioning process. This incorporated consistent terms used by all parties involved in the new business applications and meant the client was also able to make changes to the business platform five times faster.

Conrad Thompson, business design expert at PA Consulting Group, comments: “Developing a clear and integrated design for your business – and managing the change required to achieve it carefully – is the best guarantee of successful transformation.

“The lessons from this survey are clear – you need to have a well-defined view of where you want to get to before embarking on change, take a broad view of design and use common and clear language to talk about design throughout.”


For more information on business design, click here

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