2002

How to get the financial negotiation in pharmaceutical licensing deals right - PA Consulting Group explains how at the Structuring & Negotiating Licensing Deals Conference, in Brussels - 03 July 2002

Ian Bradley from PA Consulting Group, the leading international management, systems and technology consultancy, will provide insight on how to successfully negotiate financial terms in pharmaceutical licensing deals, in a paper to be given at Vision in Business's Structuring and Negotiating Licensing Deals Conference in Brussels on 17 July 2002.

The paper will outline the benefits of drawing together elements of business development activity, traditionally seen as separate 'silos' within businesses - in-licensing processes, financial analytics and deal negotiation. This insight will be of particular value to business development managers and therapy area managers in pharmaceutical companies and their technology partners, who together face the challenge of filling product pipelines with quality candidates to meet the expectations of shareholders.

Ian will explain how businesses can use collaborative processes, strategic decision frameworks and insight-based analytical tools, to improve decision quality, raise 'better-deal' success rates and - ultimately - increase shareholder value as a result of improved product pipelines.

Ian is a member of PA's Life Sciences team where he specialises in developing and implementing analytical tools and processes for business development decision support. In presenting these insights, Ian will be drawing on his experiences in leading similar assignments for PA's clients in the pharmaceutical, biotechnology and medical device industries.

PA Consulting Group's life sciences expertise focuses on strategic alliance management and partnering; R&D performance improvement; manufacturing and operational excellence; technology assessment with commercial strategy for pharmaceutical, medical device and biotechnology companies, and for related businesses across their life sciences value chains.

Structuring and Negotiating Licensing Deals, Hotel le Plaza, Brussels, Belgium, 16-17 July 2002

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For more information, please contact:

John O'Neill PA Consulting Group Cambridge Technology Centre Melbourn Royston, HERTS SG8 6DP United Kingdom Tel: +44 1763 267 133 Fax: +44 1763 267135 E-mail: john.o'neill@paconsulting.com

Notes to editors

PA Consulting Group is a leading management, systems and technology consulting firm, with a unique combination of these capabilities. Established almost 60 years ago, and operating world-wide from over 40 offices in more than 20 countries, PA draws on the knowledge and experience of around 4,000 people, whose skills span the initial generation of ideas and insights all the way through to detailed implementation.

PA builds strategies for the creation and capture of shareholder and customer value, and helps clients accelerate business growth through innovation and the application of technology. PA works with clients to improve performance, mobilize human resources and deliver change effectively, including managing major projects, and designing and implementing enterprise-wide systems and full e-business solutions.

PA focuses on creating benefits for clients rather than merely proposing them, and this focus is supported by an outstanding implementation track record in every major industry and for governments around the world. PA also develops leading-edge technology both for its clients and within its own portfolio of venture companies in areas ranging from software to wireless technology to life sciences.

PA distinguishes itself from its competitors through the range and quality of its people, the depth of its industry insight, its development and use of technology, and also its independence and culture of respect, collaboration and flexibility in working with clients.

We are proud that our clients say 'PA makes it happen'.

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