Many major economies are emerging from recession, yet it does not feel like a recovery. The effects of the global financial crisis are still being felt in four major sectors: banks, governments, companies and consumers. While, superficially, these groups may be returning to normal, they have in fact lost their ability to function and have become half-dead, half-alive zombie companies.
‘The Zombie Economy’, written by PA's Mark Thomas, discusses the effect of these zombie companies on the economy and the challenges that they present. It outlines some challenging actions that business leaders need to take to survive in this new world.
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