Events
PACK EXPO 2007, 15-17 October, Las Vegas
PACK EXPO 2007 will focus on the latest developments in packaging technology and showcase exhibitors' state-of-the-art advances in packaging machinery, converting machinery, materials, packages and containers, and components.
Sustainability as a competitive lever
PA's Wil Schoenmakers and David Hatrick will be presenting a session on Monday October 15, entitled: 'Sustainability as a competitive lever'.
Wil and David will argue that:
- Companies have a great opportunity to turn the pressure for sustainable packaging into profit. Not only can they make cost savings from energy / materials reduction programmes, but also companies can use sustainability as a competitive lever to increase market share.
- Turning ‘green into gold’ requires a true understanding of the commercial cost/benefit versus environmental impacts across the entire supply chain, where packaging plays a crucial role.
- A true understanding of the 'sweet spot' between consumer requirement, technical feasibility and commercial reality can lead to an increase in profit and improvement of our world.
For further information, please e-mail: innovation@paconsulting.com
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