Possibility
Explore our work: what we do, how we do it, and the value we create for our clients.
Impact
Culture
Possibility
Explore our work: what we do, how we do it, and the value we create for our clients.
Global Shifts
Empowered consumers
Healthier humans
Future organisations
Business for better
Safer societies
Sustainable world
Industries
Consumer and manufacturing
Defence and security
Energy and utilities
Financial services
Government and public sector
Health
Life sciences
Transport
Services
Set growth strategy
Build brands, products, and services
Reimagine AI, digital, and data
Improve organisational performance
Deliver complex programmes
Empower your people
Impact
Culture
Spotlight

Global Innovation and Technology Centre

Where we turn ideas into reality

Our Global Innovation and Technology Centre in Cambridge UK, is the heart of PA’s international network of creative studios, research labs and engineering centres. It’s where we turn ingenious ideas into physical and digital reality.

From medical devices to manufacturing equipment, from consumer products to digital experiences, the GITC is where we create, prototype, test,  and build technology-based solutions to our clients' most important challenges.

Explore the centre

10,000 square meters
of design studios, scientific laboratories, and engineering workshops
300 experts
scientists, designers, engineers, and technologists
40,000 inventions
delivered across industry, government, and defence

End-to-end expertise

We're driven by a desire to make a real impact through tangible innovation. And our team's diverse range of skills and cross-sector experience enables us to deliver this faster and more effectively for our clients.

Human insight
Understanding and exploiting the complex interplay between consumers, brands, and the physical and digital worlds they inhabit is critical to business success. We conduct strategic market research and analyse wide ranges of data to reframe problems, uncover user needs, and articulate business opportunities. We test and prove product concepts and unify teams around a shared vision for the future.
Product design and engineering
Design has always been about envisioning exceptional products. And now, at a time when the speed and quality of innovation is critical to business success, design can offer so much more. By amplifying design with science and engineering, we conceive and deliver ingenious new products, services and experiences, driving innovation further, faster.
Manufacturing process innovation
From cutting costs to embracing new technologies or producing new-to-world products, we help global organisations reinvent their manufacturing capability. As the world redefines supply chains globally, we find and integrate enhancements to ensure your manufacturing processes evolve to meet the challenge.
Digital and data applications
To thrive in the future, organisations need to continuously adapt and turn uncertainty into opportunity. We help you harness the full potential of data and connectivity—gathering and analysing more relevant data, harnessing machine learning and AI to drive competitiveness and growth, and developing multi-channel digital experiences to meet complex ecosystem needs.
Technology and innovation management
We make sure your organisation is designed to deliver incremental and breakthrough innovation. We’ll help you align innovation to business strategy, improve research and development effectiveness, reduce time to market, and deliver a roadmap for the technologies you should develop, acquire, protect, and evolve.
Get in touch

How Things Work

In this video series, our experts discuss some of the world’s most innovative technologies, explaining how they work and how they will help to create a positive human future.
How Things Work: Direct Air Capture
Video

How Things Work: Direct Air Capture

See how Direct Air Capture, one of the most scalable and permanent solutions for carbon reductions, works in practice.
How Things Work: Direct Air Capture
Design for Sustainability
Video

How Things Work: Design for sustainability

See how to Design for sustainability in our How Things Work video from our Global Innovation and Technology Centre.
Design for Sustainability
Video

How Things Work: Quantum navigation

Quantum technology eliminates vulnerabilities to global navigation satellite systems and ensures zero drift – meaning it can locate and navigate vehicles with pinpoint accuracy in any environment. It could even protect from accidental and malicious attack.
Video

How Things Work: Cell and gene therapy

Cell and gene therapies are a new class of treatments that can teach our bodies how to fight specific diseases or restore lost functions. They’re exciting because they have potential to beat life-challenging conditions.

Life at GITC

Caren Lacy
Insight

15 minutes with: Caren Lacy

Caren is helping drive the sustainable energy transition: from renewable technologies to innovative uses of hydrogen.
Caren Lacy
Iris Alting
Insight

15 minutes with: Iris Alting

Iris helps clients and partner organisations tackle some of the most urgent climate challenges
Iris Alting
Penlon ventilator
In the media

And breathe… Innovation lessons from an ‘impossible’ challenge

PA’s Frazer Bennett talks to Management Today about innovation
Penlon ventilator
Insight

15 minutes with: Richard Claridge

Richard works on everything from 3D-printed chocolate to quantum sensors and thrives on asking ‘What if?’.
Innovate everyday at PA Consulting Our Design Engineering & Science consultants talk about the variety of projects you can be involved in at PA Consulting.
Take a 360-degree tour of GITC Join Frazer Bennett, our Chief Innovation Officer, on a 360-degree tour of our design studios, laboratories and engineering workshops. Click, hold and drag your cursor across the video, or pan your phone, to explore every part of our 10,000 square-metre Centre.

Client stories

Client Story

Mondelēz International

Aiming for long-term net zero carbon goals by accelerating new products and technologies
many electronic dots
Client Story

Defence Science and Technology Laboratory

Keeping people safe by harnessing quantum computing
many electronic dots
Dizzie stackable nestable containers
Client Story

Dizzie

Unlocking the reuse and refill potential of consumer packaging
Dizzie stackable nestable containers
Client Story

UK Vaccine Taskforce

Steering a world-leading programme to secure COVID-19 vaccines in record time
Client Story

Ori Biotech

Revolutionising cell and gene therapy manufacturing
Client Story

PulPac

Developing a low cost approach to producing sustainable packaging
Client Story

Office for Zero Emission Vehicles

Using the power of design to accelerate the adoption of zero-emission road transport
Client Story

Dunnet Bay Distillers

Developing lightweight recyclable packaging for a craft spirits company

A global community

We’re an integrated team spanning across our headquarters in London, UK, our Global Innovation and Technology Centre in Cambridge, UK, our US studios in San Francisco and Boston, and our Dublin studio in Ireland. 

Wherever you go, you’ll meet people passionate about tackling tough innovation challenges through design, engineering, and technology.

Daniela Aguilera
Sara Urasini
Catherine Hildersley
Norio Fujikawa
Carys Lloyd

We’re not only looking for innovative ways of doing research, but also how we recruit people within the industry. We’re making an effort to diversify the pool.””

Daniela Aguilera Human insights
Read the interview

We don’t work in siloes. We acquire and grow our expertise from healthcare to consumer electronics to others, creating a cross pollination of knowledge.””

Sara Urasini Design
Read the interview

Ultimately, the focus of my role entails solving problems and making something better. This might be improving the efficiency of a production process, creating a new product to make people smile, or designing a surgical tool to save people’s lives.””

Catherine Hildersley Engineering
Read the interview

As designers, we’re rooted in a desire to be creative, and find creative solutions to problems. We’re delivering experiences for others, based on our own life experiences.””

Norio Fujikawa Design
Read the interview

We have seen first-hand that a purposeful internship programme inspires innovation. Ideas generated by young people have led to tangible products and services which continue to shape our world.””

Carys Lloyd Technology and innovation
Read the article

Get in touch to discuss how you could make use of our centres

We look forward to hearing from you.
Contact us