Most major economies have now emerged from recession, yet it does not feel like a recovery. The effects of the crisis are still being felt in four major sectors: banks, governments, companies and consumers. While, superficially, these groups may be returning to normal, they have in fact lost their ability to function and have become half-dead, half-alive ‘zombies’.
PA Consulting Group’s book ‘The zombie economy’, discusses the effect of these zombies on the economy and the challenges that they present. It outlines some challenging actions that business leaders need to take to survive in this new world.
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