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Tom McEwan
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Today’s business leaders face an unprecedented combination of challenges, they need to cut costs to protect margins and tackle the threat from new entrants while delivering innovation via new technology to engage with customers in real time.

Smart organisations that understand how to capture and analyse information from smart technologies become more intelligent, with a greater capacity to make timely decisions with more confidence. Business intelligence derived from smart technologies can show organisations where and how to innovate. It can help them identify new markets, increase efficiency and cut costs. Crucially, it can help them stay one step ahead of the competition.